Microsoft Dynamics 365 Customer Insights

DYNAMICS 365 CRM

What is Microsoft’s marketing solution, Dynamics 365 Customer Insights?

Dynamics 365 Customer Insights, formerly known as Dynamics 365 Marketing, is a unified platform that enhances customer engagement and marketing effectiveness by integrating comprehensive data analysis with real-time marketing automation. 

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Dynamics 365 Customer Insights Product Overview

Dynamics 365 Customer Insights is a platform that combines data analysis and marketing automation to enhance customer engagement. It integrates a 360-degree view of customer data with real-time marketing tools, allowing businesses to understand customer behavior and create personalised marketing campaigns.

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Unify Customer Experience

Never integrate CRM and Marketing again. Uses a single, centralised customer data platform to deliver a cohesive and personalised customer experience.

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360-Degree Customer View

Leverages AI-driven insights to provide a complete understanding of your customers from behaviour, interactions to natural  preferences, enabling high-quality recommendations for tailored engagement.

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Comprehensive Analytics

Dynamics 365 Customer Insights generates detailed analytics across sales and marketing, allowing your business to identify and pursue sales-ready high value leads.

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Integrated Campaigns

Facilitates the creation of truly integrated campaigns, with in-built event management capabilities, to enable intelligent, trigger based customer journeys.

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Personalised Email Marketing

Sends highly customised emails to prospects, supporting a deeply personal and engaging buying journey.

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Accelerated Lead Conversion

Designs personalised customer journeys, utilises AI for customer segmentation, and nurtures leads during events to attract and convert prospects in a timely manner.

MORE THAN DYNAMICS 365 EXPERTISE

Partner with Walkerscott and also gain access to marketing automation specialists

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Get help to set up your first strategic and effective campaigns and journeys

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Benefit from industry specific, B2B and B2C experience in marketing automations

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Access functional knowledge and helpful resources

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Access a specialist who collaborates directly with your marketing team

Core Functions and Features of Dynamics 365 Customer Insights

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Single Customer View

Combine and cleanse data from multiple sources to create a single, comprehensive view of each customer.

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Customer Segmentation

Create and manage customer segments dynamically and predictively based on various criteria and behaviors.

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Insights and Predictive Analytics

Gain actionable insights into customer behavior and preferences, use predictive analytics to forecast needs and trends.

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Personalised Customer Experiences

Access a 360-degree view of customer interactions to deliver personalised and relevant experiences.

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AI and Machine Learning

Leverage AI for recommendations, predictive analytics, and anomaly detection to enhance customer understanding and engagement.

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Customer Engagement

Drive meaningful interactions through targeted campaigns and personalised messaging, integrating seamlessly with marketing tools.

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Privacy and Security

Ensure data privacy and compliance with regulations, protecting customer data with robust security features.

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Extensibility and Integration

Extend and customise customer insights using an open data model and APIs to connect with third-party applications.

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Customer Feedback and Sentiment Analysis

Collect and analyse customer feedback and use AI to gauge sentiment, adjusting strategies accordingly.

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Real-Time Data Processing

Process and analyse customer data in real-time, triggering actions and workflows based on live events and interactions.

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We can help you migrate from Mailchimp, HubSpot or Marketo to Dynamics 365

Want better integration within your existing Microsoft ecosystem? Sick of working with multiple disconnected platforms? Many organisations migrate to Dynamics 365 Customer Insights from platforms like Mailchimp, HubSpot and Marketo. Dynamics 365 provides a more comprehensive and cohesive solution that combines marketing, sales, and customer service, allowing businesses to develop more effective and personalised marketing strategies.

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Walkerscott’s specialist Dynamics 365 services in Australia

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Dynamics Licensing

Guidance on selecting the right licensing options.

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Consulting & Strategy

Tailored strategies to align Dynamics 365  with your business goals.

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Implementation

Comprehensive Dynamics 365  implementation services to ensure a successful rollout.

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Migrations

Smooth transition from third party marketing platforms to Dynamics 365 Customer Insights.

Dynamics 365 Customisations and Extensions

Custom solutions to meet specific business needs, like random weights and integrated ecommerce store or online portal.

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Dynamics 365 Integration

Seamless integration with existing systems and third-party applications.

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Managed Services & Support

Ongoing Dynamics 365 support and maintenance to keep your system running smoothly.

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Reporting & Dashboards

Advanced reporting and dashboard creation for better insights.

Why partner with Walkerscott?

Walkerscott is a Certified Microsoft Solutions Partner in Australia.

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Pre-Deployment solution walkthrough for reducing complexity

We offer thorough pre-deployment walkthroughs to simplify the implementation process.

Cost-effective solutions via product approach

We complement Dynamics with our own Klevr products, ensuring cost-effective, low time-to-value solutions for our customers.

Experienced local project team & dedicated resources

Our experienced local team is dedicated to your project’s success. Work with our team based in Australia.

Optimised process for faster implementation

Our optimised processes accelerate implementation timelines.

Risk-Free Deployment

We ensure a risk-free deployment to guarantee a smooth transition to Dynamics 365 CRM.